UMass Dartmouth
The curriculum emphasizes knowledge and competence in marketing that will enable students to succeed in their career. Courses are oriented toward problem-solving and management decision-making. Students will be ready to evaluate organization objectives, analyze internal and external environments, and create effective marketing strategies and tactics.
CIP Code:
52.1401
Advertising and Promotions Managers | Marketing Managers | Sales Managers | Market Research Analysts and Marketing Specialists | Business Teachers, Postsecondary
The University of Massachusetts Dartmouth is a nationally-ranked public university that is dedicated to engaged learning and innovative research. UMass Dartmouth is a comprehensive public research university with the tight-knit community and teaching focus of a liberal arts college.
